Europe - La fabrique des contes
The fairy tales factory
The exhibition was centered on European tales and their role in our collective imaginary and value. Working with the illustrations commissioned by the museum, the campaign concept is exploring three lesser known European fairy tales. By making the visual and textual dimensions interplay, we invite the viewer to come closer, read the text excerpts and raise curiosity about its missing pieces.
In collaboration with Phillip Waterton
Greeting card
